High Beam Blog

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In one short month, film buffs, tech geniuses, music fans, and panel lovers will all descend on Austin, Texas for 10 days of innovation and barbecue. Boasting an eclectic mix of speakers, shows, and performers, SXSW 2017 is poised to be the biggest year yet. Whether you’re a festival veteran or a SouthBy novice, here are the DOs and DON’Ts of surviving SXSW.

DO: make a schedule.

SXSW has over 9,000...

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Though 2017 has just begun, a host of new event trends are already making waves. Modern accents and nature-inspired looks are a clear departure from the vintage themes of 2016, and as interaction with the crowd becomes necessary, events move into uncharted tech territory. From business dinners to holiday bashes, activations to festivals, here are the trends you’re sure to see in 2017.

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Decking out a space...

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We are looking for seasoned event managers to work events during SXSW in March; day and evening shifts available. These are paid positions. The events are pre-planned so we're not looking for assistance with advance coordination. In order to be considered, you must have experience working on-site at events and interacting professionally with clients and vendors. If you have excellent problem-solving skills and the ability to think on your...

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With each passing year, technology at events becomes increasingly innovative and necessary. It would be difficult to find a single event in 2016 that did not have some element of technology, whether it be virtual tickets or even a simple tweet. As technology expectations grow, events must adapt to evolve into sophisticated and modern experiences. With 2017 on the horizon, event tech is becoming vital to an effective brand experience. The...

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Thanksgiving is on the horizon and the smell of stuffing is in the air, but turkey day comfort food shouldn’t be exiled to one day a year. If you’re craving Thanksgiving fare without the fanfare, stop by these Austin spots. No gobbling (or cooking) necessary.

Turkey

Walton’s Fancy & Staple is a jack of all trades in a world full of coffee shops (but yes, they do serve coffee). Part bakery, part cafe, part florist, Walton’s...

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Whether it be Instagram, Facebook, or even a long-forgotten Myspace page, the number of people who use social media platforms is growing every day. In fact, 78% of Americans alone have at least one social media profile. Companies are slowly catching on to the share-crazy tendencies of their consumers, but how can social media help an event go from good to viral? Check out these ideas to make an event tweet-able, Instagram-able, and everything...

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Meet our new intern Madison! Madison is a senior at UT and while she’s a Longhorn now, her heart lies with the Kansas Jayhawks. She doesn’t just limit herself to the continental US though, Madison is an avid traveler and has been to five continents and 18 countries—she even lived in Sydney, Australia for eight months! Yes, she admits, she tried the kangaroo burgers (and even liked them). Intern by day, food truck connoisseur by night, she’s...

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We are looking for experienced Event Coordinators to join the High Beam team! Ideal candidates will have prior event planning experience, out of the box creativity and a passion for turning dreams into reality. The job requires excellent communication skills, attention to detail and thorough knowledge of event logistics. We expect professionalism, the capability to work with high-end clients and a drive to exceed expectations.

You would...

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Summer Series: High Beam Travels

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In the midst of beach vacations and backyard barbecues, it’s hard to imagine the sway of holiday parties is already underway. While you’re out there basking in the Texas sun, we’re hard at work creating a season of holiday cheer.

Yes, you read that correctly. Believe it or not, it’s almost time to set aside your ‘America’ themed décor and focus on the bigger picture. By that, I mean the holidays. Sure, outdoor gatherings over...

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High Beam is currently looking for an Office Manager to join our team. We’re looking for someone who can wear a lot of hats while working in a fast paced environment! Prior administration experience is required and we prefer a candidate with QuickBooks Online experience. This is not an event planning position and will not transition into one. Candidates should be self motivated, driven, and detail oriented. Please send resumes to...

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With a heart as big as the heart of Texas, we love when out-of-towners come to us for #DestinationManagement. Especially when they bring a spirit that can only be matched with bold colors and euphoric elegance. If you haven’t caught on yet, we’re totally talking about the folks from California.

With hopes of showcasing all that California tourism has to offer, #VisitCalifornia came to us for expertise in producing an event aimed at...

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Today we are celebrating the launch of ‪#‎SXSWednesday‬ where every Wednesday we will post a highlight of our 2016 SXSW experience. The‪ #‎HighBeamTeam‬ works year round to make...

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It’s that time of year again, folks! The annual South by Southwest Festival is just days away and we are so lucky to play a major role in all of the action. Today is our last day at the office before we station in the Austin Convention Center where we join forces with SXSW to begin production of the 30th Anniversary conference and festival.

SXSW is the largest festival of it’s kind in the world, sweeping Downtown Austin for ten days of...

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It's a very full house here at the office - not to mention an extremely full refrigerator and even fuller hearts. We love each and every one of our new planners with their unique personalities and think it's really awesome to have a few extra smiles around. It's our favorite time of the year and we are so lucky to share this experience with them. Get to know our passionate bunch below!

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This past weekend, High Beam Events produced an Austin-centric ‘Debut Party’ for the majestic Hotel Van Zandt. The event was hosted to introduce and celebrate the grand opening of Austin’s newest boutique hotel, flaunting its authentic culture. Inspired by Austin-centric music and food, the party was a perfect highlight of the hotel’s character.

The debut intended to give guests a unique and...

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Thank you for your interest, but all POSITIONS HAVE BEEN FILLED AS OF JANUARY 27, 2016.

We are looking for seasoned event managers to work events during SXSW in March; day and evening shifts available. These are paid positions. The events are pre-planned so we're not looking for assistance with advance coordination. In order to be considered, you must have experience working on-site at events and interacting professionally with clients...

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Every year, the Holiday Door Decorating Contest remains one of our favorite office traditions. Not only do we love coming to work with festive decor for the month of December, we love the competition. There are few times a year (every day) that the #HighBeamTeam gets pure and utter joy out of taunting each other - all in good fun, of course.

Creativity is always bursting at the seams in this office. I mean, take a look at the photos...

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With the season filled to the brim with holiday parties, we had the unique opportunity to design and execute a luxury condominium grand opening in the beautiful Texas Hill Country this month. Ethan’s View, located just behind the Hill Country Galleria in Bee Cave, will be the highest in luxury living and will have breathtaking views of both the Hill Country and the lights of Austin.

The ultra-sleek architecture and aesthetic led us to...

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The Monday morning after Thanksgiving brings a whirlpool of emotions. You’re struggling over the decision to pick up breakfast tacos on the way to the office now that your diet is on winter vacation or juice your way through detoxing pounds of mashed potatoes. Either way, you’re entirely hazed by holiday cheer that even your coffee tastes warmer. And if you’re lucky enough to have a job like ours, you’d be just as happy as we are to be back...

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The South by Southwest Conference is the ultimate collaboration for creative minds and emerging technologies. There is no better place for brand exposure amongst a variety of consumers from around the world. For creative types of all ages, SXSW brings the people together, right here in Austin, Texas.

High Beam Events is your SXSW and Austin event expert. As SXSW’s preferred event producer since 2005, we’ve created some of the most...

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With the first day of fall falling earlier this month, it’s hard to not start dreaming of pumpkin spices and cooler weather. But it’s even harder to believe that it’s actually fall when out here in Austin, temperatures are still reaching the high 90s. Does summer in Texas really ever end? I mean, let’s be real, we don’t actually feel a season change until Santa comes down the chimney - and even that’s pushing it.

In order to get in the...

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In July, The Westin Austin Downtown officially opened its doors for business offering some of the best hospitality the city has to offer. Hosting a variety of out of town vacationers, business conventions and social events, The Westin is well equipped to handle any and all service with flawless execution. Located in the heart of downtown directly on 5th street, the stunning new hotel is in a prime location to experience the best of Austin’s...

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As a full-service event planning company born and raised in Austin, Texas, you really can’t expect us to be anything but weird. It’s people like us who actually ‘Keep Austin Weird.’ And I say ‘weird’ with the upmost sincerity. Here at High Beam Events, we like to think that weird is ingenious.

We’re a creative bunch. We are visionaries. We pride ourselves on the ability to transform the ordinary into the extraordinary. And we’re just...

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It’s hard to imagine a city so famous for its vast amount of eateries needs yet another, but with a place so full of foodies, there can never be enough. If you think you’ve crossed everywhere off your “Must Eats” list (let’s be real, we know you have one), you’re surely mistaken.

We are not talking about yet another taco joint or your typical burger bar. We are, however, talking foreign cuisine. A chic atmosphere, delicious...

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Join us all season for our new column, Summer Musings, and see what’s inspiring us throughout the warm-weather months!

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Join us all season for our new column, Summer Musings, and see what’s inspiring us throughout the warm-weather months!

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Join us all season for our new column, Summer Musings, and see what’s inspiring us throughout the warm-weather months!

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It’s the first full week of May and that means summer is around the corner. In efforts to help you plan your summer calendar, here are our Top 10 Summer Picks!

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We had so much fun this year during SXSW! Check out a recap of what we were up to!

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Check out how we prepare to leave our home office and gear up for SXSW 2015

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Well, Sam got a puppy and she likes to visit us at the office from time to time! Meet Annabell the newest addition to the Beam Team!

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We are looking for seasoned event managers to work events during SXSW in March; day and evening shifts available. These are paid positions. The events are pre-planned so we're not looking for assistance with advance coordination. In order to be considered you must have experience working on site at events and interacting professionally with clients and vendors. If you have excellent problem-solving skills and the ability to think on your...

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There is literally an app for everything these days and it’s hard to keep up. Last year was such a great one for our mobile devices, so we wanted to give the run down of our favorite apps of 2014.

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The Beam Team ventured outside the box to produce the first annual Texas International Firearms Festival at The Best of the West shooting range in Liberty Hill, TX. This two-day buildout involved a multitude of moving parts, including over 15 vendors, that were thoughtfully coordinated to produce a safe and successful event. Talk about outstanding logistical planning!

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Halloween is days away and we have a few tricks for the cutest DIY Halloween party on the books!

Let’s start with the games.

Mummy bowling is a kid favorite and easy for you to put together. Purchase the plastic bowling pins at any party store and wrap them in toilet paper. Construct the alley lanes with cardboard boxes and voila ! Mummy Bowling is a chilling good time.

High Beam Hint : Put a little piece of tape in the...

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Lights! Camera! GO! It’s fashion season, and who says all the fun has to be on the East Coast? Keeping in step with the marathon that is Fashion Month, High Beam had our own fashion fun by producing the homegrown - and much anticipated - TRIBEZA Fashion Show, sponsored by Lexus of Austin. The pinnacle of the annual eight-day...

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It seems like the fashion industry gets all of the attention in the fall. Now that is not to say we don’t love things like the September Issue and keeping up with NYFW, but let's not forget all of the great events on the calendar in our own hometown! As event planners, we're always busy obsessing over every little detail, but we also love being able to attend other events to gain new insight and experiences! Here is where you will find The...

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Get to know our new High Beamers and what they are excited about this upcoming event season!

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Thanks to everyone who was able to attend our 10th Anniversary party last evening at the Palm Door! Your support over the years has been incredible and for that, we are grateful!

We'd also like to give a special thanks to Premiere Events, My Event is the Bomb, Pink Avocado Catering, and Palm Door for helping us host such a fun celebration. Between the bright colors, birthday hats, fantastic friends, and the horse head pinata throw down,...

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Alright, so all silliness aside, our Director of Events is currently seeking a rockstar event assistant to help with an array of different tasks for the SXSW party planning season. This position is seasonal/contract starting immediately through April 3rd and does not offer benefits. The ideal candidate would have some previous event experience and be eager to learn and grow in this industry. If you enjoy a fast-paced environment, positive...

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Yesterday, our team of event planners attended an open house at On-Airstreaming, which is a unique venue that connects artist and music fans in a funky but iconic Austin way!

The 100 person venue contains a bar, green room, and a classic airstream trailer where musicians are filmed performing and fans gather round. It's located right next to La Condesa and has great floor to ceiling windows perfect for branding and those curious...

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Three of our senior event producers recently traveled to Las Vegas to attend the second annual SXSW V2V conference, the newest addition to the SXSW family of events. The event is focused on bringing together startups, entrepreneurs, and venture capitalists in a creative setting to take their ideas to the next level and find inspiration.

There were a lot of highlights for our event planners on the ground, but they came back to Austin...

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High Beam Events has a need for a new administrative coordinator/ accounting position on our team. The available position is an administrative support role and will include handling accounting for the company, working directly with the President of High Beam, preparing contracts and other documents, and assisting the President and Director of Events as needed. Candidates should be self motivated, driven, and detail oriented. Knowledge of...

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In an eco-friendly city such as Austin, it is our responsibility as an Austin business to try and practice good habits to keep our city green. As event planners, we have an opportunity to educate and also to learn about how our local clients stay green!

On a recent event, we collaborated with a waste management company as well as all the vendors involved to really reduce our event waste. Well, all of our efforts paid off because we...

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For today's SXSW recap post, we are going back to the roots of the festival - live music! From private events in smaller venues with up-and-coming artists to large-scale, multi-stage productions with major acts, our event planners have done it all.

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Crafts: You either love them or hate them! But the event planners at High Beam Events L-O-V-E when the occasional craft project is dreamt up!

We gathered around the table one afternoon with construction paper, scissors, and glue and went to town on sprucing up some food stations for an upcoming food-truck inspired event. It didn't take long for our team to be inspired by all things Austin since it seems you can't drive 1/4 mile without...

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Boosting name recognition and attracting increased interest are almost always amongst our clients' main goals when hosting a party during SXSW - so branding is key! See below for some of the fun (and very effective!) ways High Beam's event planners incorporated branding during the festival this year.

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Earlier this week, our event planners had the opportunity to visit Casablanca Living's showroom. This new vendor specializes in Moroccan and Arabian furniture/decor that is both unique and stunning. We are in love!

Check out the photos below to see some of the gorgeous items available from Casablanca Living.

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Creative lighting is one of the quickest and easiest ways to customize the look and feel of a venue, and set the tone for any event! Check out a few of our best-lit parties below.

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Each year during the festival, High Beam produces events in parking lots throughout downtown Austin. For 2014, our planners sourced some incredible, unique structures that really set these buildouts apart!

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Last night, High Beam went over to Ironwood Hall for an open house. We enjoyed some delicious drinks and snacks while getting a feel for the venue - and imagining creative ways to use this new event space!

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It's hard to believe that SXSW ended just a little over a month ago! In the coming posts, we are going to showcase some of the highlights from our SXSW 2014 events.

Today, it's all about decor!

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Austin has so much to offer when it comes to interesting and unique spaces. We have to admit that one of our favorite parts of the planning process is the hunt for the perfect venue! Then again, it can also be the most challenging. But once a location is found, the rest of the event planning process starts falling into place and we have an opportunity to really get creative and put our skills to the test!

One particular venue that our...

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Join the High Beam Events team for a summer internship and leave with hands-on event experience. This position is for an individual interested in learning more about the special event industry and who thrives in a fast-paced environment. Candidates must be highly organized and eager to learn.

Responsibilities include providing clerical support for the planning staff, scheduling meetings, answering phones, contacting vendors,...

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Happy (belated) 2014! Now that the New Year is here and our peak event planning season is in full swing, we thought we would take a minute to look back at how we spent Fall 2013 here at High Beam. It was full of vendor visits, venue walkthroughs, and the annual Buildout Bootcamp – among other things!

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Kara started out in Public Relations and spent a little time in New York City (which seems fitting, since she loves cold weather), before heading back to Austin and getting started with event planning. She worked at Texas Exes for a couple of years, planning UT alumni events, and then started exploring the festival world (she was in the mood for something a little more chaotic). Earlier this year, Kara was Registration Director for the 2013...

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Carley grew up in Pennsylvania and went to college in Washington, DC, where she worked for law firms (think West Wing). She eventually fled the capitol before her spirit was crushed in the dog-eat-dog world of DC lawyers. In Austin, she discovered High Beam and immediately sent in her resume for an administrative opening. She says she heard about all of the cool events we do and knew she wanted to be invovled. Besides working, Carley can be...

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Mandy grew up in Lockhart, TX and attended the University of TX (and even played French Horn in the Longhorn Band). She spent 8 years in the Army. Now Mandy is busy teaching yoga – as a certified yoga instructor at Black Swan Yoga – and planning events – both for High Beam and her own wedding planning company, Modern Whimsy.

On an unrelated (but equally important) note: Mandy is a total cat lady.

Q&A with...

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Shelby was born and raised in Florida, but her 2013 has been full of travels – including a semester abroad in France and the move to Austin to join the Beam Team! She graduated college this spring with a degree in Event Management. Shelby has past event experience working on a chocolate festival, assisting with conferences, and coordinating events at a museum and a theme park. Shelby is also, apparently, awesome a Skype-ing; that’s how she...

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For the past 16 or so years, Stevie has been playing in various bands around the world while pursuing a career in Sponsorship, Event, and Marketing Management. He has worked for Comedy Festivals, Music Festivals, Fashion Shows, Extreme (and Not-so-Extreme) Sports Competitions, Record Labels, Clothing Labels, Films, and TV shows – just to name a few. Stevie comes from New Zealand to join the 2013-14 Beam Team. We are considering starting a...

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Tiffany came from the beautiful, sunny state of California but loves the heck out of good ol’ Austin. She's worked with a ton of celebrities while coordinating fabulous events at Eva Longoria's restaurant, Beso. Along with obsessively cheering for the NY Yankees, she loves to listen to rap music.

Now for a little Q&A:

  • Are you a winter or summer lover?

WINTER- I looooooove the cold weather and I’m obsessed...

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Hey everyone!

We're almost at capacity- the desks are full, AC is blasting (in some areas of the office), and event planning is underway. We have 8 newbies and I will introduce you to all of them one-by-one soon enough. Stay Tuned for our annual High Beam "Meet the Planners" edition.

Coming soon!

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We've been using Blogger for years now but we're trying something new -- blogging directly on our website. If you want to read our past postings, simply follow the link below.

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